Social networks are an important issue mainly for website owners. Indeed, a large part of your audience is active on social networks. And since websites are a way to involve the community , you should know that social networks are too.

So wouldn’t it make sense to link the two together, making your website the hub from which your social networks connect and where you direct people from your social profiles? Are you not convinced ? The following reasons should make you change your mind:

Create a separate online presence

Social media links help your business create an online presence that is distinct and totally different from your competitor (s). These links direct your customers to social media platforms where they access other important information on your web pages and therefore help distinguish online businesses that sell the same products or services.

Increase the possibilities of adding keywords

The keywords are important to obtain a favorable ranking on search engines . Your web pages will experience more online traffic thanks to a good ranking on search engine programs such as Google. For your ranking to be high on these programs, the keywords used must be used well in the various SEO strategies. Managing social media for effective keyword use is important for your website to move up in search engine rankings. Adding additional keywords to your web pages through social media links will ultimately benefit you.

Social media marketing

It is possible to market your business on social media without your customers knowing that your official, responsive website exists. Incorporating social media links into your accessible website design will increase your fan base and therefore the potential for meeting potential buyers for your goods or services, which may very well improve your SMO . If you are aiming for high revenue for your business, adding links to your social media accounts on your web pages is one of the best ways to achieve this at a lower cost.

Build a network with like-minded professionals

By linking your social media accounts to your responsive website , you increase your chances of meeting like-minded professionals who can help you grow. These are the people who are ready to share their experience with you on social media platforms and therefore help you in a positive way to achieve some of your goals.